So Justin Timberlake has just hit #1 in the UK and in doing so has proved that I have lost all track of how singles work these days.
It used to be so simple. They’d announce a single. The video would hit the music channels and you’d sit waiting for it to come back round on the rotation. They’d start doing the performances/interviews. Then the single came out and you bought it.
Now? Shit’s out and charting before they even announce what the single is, never mind put a video out lol